Mate House is a consulting agency that helps companies succeed in a saturated market by applying disruptive strategies and a trend-driven approach to brand innovation.
NORA LOZZA
FW 23/24
Established in Colombia in 1986, Nora Lozza has evolved over the years to offer a distinctive approach to contemporary fashion footwear and accessories. The brand creates investment-worthy products that draw inspiration from the interplay between fashion, architecture, and interior design. Each design is meticulously brought to life through the expert craftsmanship of a close-knit community of local artisans in the brand's workshops, serving as a testament to their dedication to preserving the essence of their artisanal wisdom.
The project
In preparation for FW23/24, we collaborated closely with Nora Lozza to produce comprehensive seasonal trend reports. These reports served as a vital foundation for our merchandising process, as well as our product design and development consulting process, ensuring that the brand's collection was strategically influenced by the latest trends and insights. Additionally, we worked together to enhance some of their spring/summer collection bestsellers and collaborated on developing new techniques. Furthermore, our collaboration extended to the development of effective communication and sales assets, including a captivating campaign and strategies aimed at maximizing sales potential.
*Images for this project were done under Mate House's brand guidelines for Nora Lozza, but not created by us.